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Growing Busy Bee Cleaning's Website and Lead Generation Through Social Media Marketing and Content Marketing


Padula Media is one of the top digital marketing agencies that specializes in improving businesses’ online presence, increasing website traffic, and generating more leads through specialized marketing strategies.

That’s why Busy Bee Cleaning, a top-rated cleaning company, reached out to Padula Media for help revamping their website and content strategy to capture new leads and grow their local business.

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The Challenge

Understanding the power of an impactful online presence, Busy Bee Cleaning approached Padula Media with a significant challenge they were facing.

They wanted to generate more leads for their housekeeping and maid services, but their marketing wasn’t doing the job. The content on their website and social media pages was not effective enough to reach potential clients, and they needed a better SEO strategy to improve their conversion rate and leadflow.

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The Solution

Once we understood Busy Bee Cleaning’s unique needs and business goals, Padula Media created a custom digital marketing campaign management strategy to enhance their online brand presence and boost their leads.

Website Optimization

Padula Media migrated Busy Bee Cleaning’s website and marketing approach, redesigning and improving their on page optimization for better user engagement and lead conversion. It involved keyword research, link building, adding compelling call-to-actions, and lastly improving their website’s user interface.

With a new web design, Busy Bee Cleaning saw better on page SEO and a better organic search strategy to improve their online visibility.

Social Media Management

Understanding the power of a great social media presence, Padula Media revamped Busy Bee Cleaning’s social media pages. Social media marketing can be a tedious and time consuming part of a digital marketing strategy, but it’s also one of the first places potential customers go when deciding who to hire.

By consistently creating relevant content, posting regularly, engaging with followers, and monitoring metrics to refine the strategy, Busy Bee Cleaning began to improve their online brand presence and reach.

On Site Content Improvement

Padula Media undertook a comprehensive review of their existing website content and created SEO strategies to enhance and adequately highlight Busy Bee Cleaning’s unique selling points. We came up with an SEO copywriting plan that highlighted their services, helpful tips and tricks and why someone should hire Busy Bee Cleaning, while keeping in mind the keywords their audience was searching for.

The Results

After consistent digital marketing efforts and ongoing support from our digital marketing agency, Busy Bee Cleaning began to see impressive results.

A complete migration and overhaul of Busy Bee Cleaning’s website and digital marketing agency services increased its branding effectiveness, making their online marketing presence more visually appealing and modern.

The improved social media and website content generated higher quality traffic, driving the business’s engagement and lead generation.

Busy Bee Cleaning experienced a five-fold increase in lead generation, with numbers rising from an average of 0.5 leads per day to an impressive 2.5 leads per day.

Busy Bee Cleaning also saw improved search engine marketing with their website now in the top 3 for all main keywords in their service area.

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In Conclusion

The results speak for themselves. Marketing agencies for small businesses like ours deeply care about their clients’ results, as evidenced through Busy Bee Cleaning’s increased website traffic, higher quality leads, and better search engine rankings.

Padula Media is committed to helping businesses of all sizes achieve their business goals and more by offering the best digital marketing agency solutions.

Let Padula Media take your business to new levels

Are you looking to increase your website traffic and capture new leads? Our team of digital marketing specialists can help you with a custom strategy for your business.

Padula Media is here to help with all the marketing services you need to take your business to the next level. You will receive a personalized marketing strategy crafted by a dedicated marketing strategist with custom pricing and specialized services.

Ready to discover how a great digital marketing agency can improve your business? Give us a call today or reach out to schedule a free consultation.

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Services We Offer

Learn how to get results like this for your business.

Google Reviews

Ed McLoughlin
Ed McLoughlin
Padula Media is an outstanding marketing company. Steve and Nicole are my primary contacts for my social media and SEO and I can't be more pleased with the lead gemeration. I highly recommed Padula Media. Ed M.
Crystal Clean Canz
Crystal Clean Canz
Padula Media took over hosting our website this year and has done a great job of reviewing what was given to them and updating it appropriately. They are also great and communicating their knowledge of marketing, Social Media presence, SEO Optimization.
Happy to be working with the team at Padula Media. They have helped take our web presence to a whole new level. A seamless experience from start to finish.
Jon S.
Jon S.
Steve at Padula was a patient and creative guide through the process of revamping my company’s website. They did an amazing job. The Padula team is highly recommended!
Eric Suarez
Eric Suarez
Could not be happier with the results of our partnership. Professional, yet comfortable. They walked us through the entire process...
Jason Feller
Jason Feller
Thomas and his team always go above and beyond to ensure my needs are met. Not only do they respond quickly when I have requests, they are proactive in communicating when they see items that may concern our business.
John Evans
John Evans
I have worked closely with Padula Media over the course of the past three months, and have seen nothing short of stellar results. I currently use their media creation, SEO, and social media management for my training studio in Wilmington, Delaware. The team at Padula Media is professional, and communicative. The traction my company has gained both physically and virtually in the community has grown exponentially due to Padula's SEO strategies. Thanks again to the team at Padula Media.
Anika Edrei (she/her)
Anika Edrei (she/her)
Owen was a fantastic liason and videographer for a project we had-- he always communicated to us clear timelines and deadlines for his work and rushed aspects of the projects when we needed them. Highly recommend Padula Media for their professionalism and talent.
Jacob Peifer
Jacob Peifer
Padula Media was extremely efficient and professional throughout my website building process, providing copious rounds of revisions and high quality deliverables on or ahead of schedule. I highly recommend Padula Media to any business or startup requiring a new website or sales page.



Ethan is an experienced Content and Copywriter. He graduated from Clemson Univeristy with a degree in Marketing and a minor in Psychology. After graduating he moved to Europe to teach Englsh in Hungary and Spain before returning home to get back to his marketing roots. When he isn’t working, Ethan loves to travel, play soccer, play guitar and spend time with friends and family.

Shannon McLaughlin


Shannon graduated from Shippensburg University with a major in Communication/ Journalism and emphasis in Public Relations. Outside of work she enjoys running, Philly sports, and spending time with friends and family.

Kyle Toomey


Kyle is our Content Creator. Photography, Videography & Drone. “Creating Content is what I love to do and to be able to do it as a career makes it all the better.” Kyle recently got married and enjoys spending his time with his wife Traveling, watching Philadelphia sports and playing Baseball/Softball.

Owen Pesnell


Owen is passionate about helping clients communicate through video. From the conception of a project all the way through to final delivery, Owen’s focus is on creating video content that is true to your brand and resonates with your target audience. Outside of work, you’ll likely find him walking the Schuylkill River Trail.



Megan is a content creator with a passion for telling stories through intentional design. She holds her bachelor’s degree in Communicative Arts, with emphasis on Public Relations, from Wisconsin Lutheran College. Throughout her career, Megan has worked with dozens of businesses to revamp their marketing materials and strengthen their social strategy. When she is not designing social media graphics and debating the use of the oxford comma, Megan is with her family and friends (and still probably drinking coffee).



Ethan is an experienced Content and Copywriter. He graduated from Clemson Univeristy with a degree in Marketing and a minor in Psychology. After graduating he moved to Europe to teach Englsh in Hungary and Spain before returning home to get back to his marketing roots. When he isn’t working, Ethan loves to travel, play soccer, play guitar and spend time with friends and family.



Lili is an experienced SEO writer passionate about creating engaging content. When she’s not working, Lili enjoys spending time outdoors, reading books or bingeing shows, and caring for her two fur babies. An avid learner, she also works hard to stay up-to-date on the latest strategies and techniques associated with marketing and SEO.



Cameron is a writer and digital marketing expert dedicated to helping small businesses grow through valuable content and digital strategies. With years of experience, she has aided numerous businesses in expanding their reach and establishing themselves as industry leaders. A Virginia Tech graduate, Cameron has worked as a reporter for the Roanoke Times and spent seven years on Compass real estate’s marketing team, working with the nation’s top real estate agents to grow their business. She enjoys building lasting relationships with clients and using powerful content to help them achieve their goals.

Maribeth Woodford


Maribeth Woodford is a seasoned professional with a rich background in business development, franchise sales, and marketing. Her entrepreneurial journey is highlighted by her successful stint as the owner of a yoga studio for eight years, demonstrating her deep understanding of market trends and customer engagement. This experience underlines her expertise in not only running a business but also in effectively marketing it to a target audience. Her skills in marketing have been instrumental in her ability to help businesses grow, showcasing her knack for creating strategies that resonate with diverse consumer bases. Maribeth’s authenticity shines through in her marketing approach, allowing her to connect with customers and clients on a genuine level. In her personal life, Maribeth is a dedicated mother to two college-aged children and enjoys the lively company of her GoldenDoodle, Munson. Her love for travel and yoga is a reflection of her dynamic personality and continuous quest for knowledge. Overall, Maribeth Woodford’s blend of professional acumen in business development, marketing, and franchise sales, combined with her passions, paints the picture of a well-rounded, driven, and compassionate individual.



A former biologist, Laura first picked up a camera to photograph the microscopic world of insects. She now enjoys all genres of photography including real estate, events, portraits, and her favorite: family documentary. When she’s not behind the lens Laura can be found with her husband and their five kids camping at the beach or off on some other (mis)adventure.



Maddy is a strategic storytelling expert with a diverse background in digital marketing, videography, and graphic design. She received her B.S. in Interactive Digital Media with minors in Graphic Arts and Film Studies from Immaculata University. Outside of building brands, Maddy is also a trained dancer and teacher, Ben & Jerry’s addict, and dog lover.

Nicole Kavetski

Senior Marketing Manager

Nicole received her B.S. in Criminal Justice with a minor in Psychology from West Chester University and has made her way into the Digital Marketing field as Padula Media’s Senior Marketing Manager. Outside of work, she likes to travel, cook, and attend concerts with her friends.



Sachin is a highly skilled full-stack developer. He completed his graduation in website development.

After completing his studies, He started his professional journey as a web developer and worked in an IT organization for three years.

Apart from his professional endeavours, He is also a fitness enthusiast and likes to spend his free time in the gym.

Kari Schneider


Kari is a longtime entrepreneur and networker. She has a 25+ year background in sales and marketing in the telecommunications industry, real estate, solar and business consulting. She loves balancing books and creating order out of chaos.

Steven Singer


Steven, our Director of Operations, is focused on strategy, growth, and the future of Padula Media. He has a background in the real estate industry stemming from sales to operations and management. With Padula Media, Steven will be helping our sales, marketing, and operations teams to give our clients a 5-star experience in achieving their goals.

Thomas Padula


Thomas is a creative marketer and leader with determination and enthusiasm for every project and every client. He remains passionate about growing businesses by creating personalized solutions to draw traffic and build an online presence. Thomas has been recognized as one of the most influential leaders in Chester County under the age of 40.
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