DIGITAL
Growing Busy Bee Cleaning's Website and Lead Generation Through Social Media Marketing and Content Marketing
Growing Busy Bee Cleaning's Website and Lead Generation Through Social Media Marketing and Content Marketing
Padula Media is one of the top digital marketing agencies that specializes in improving businesses’ online presence, increasing website traffic, and generating more leads through specialized marketing strategies.
That’s why Busy Bee Cleaning, a top-rated cleaning company, reached out to Padula Media for help revamping their website and content strategy to capture new leads and grow their local business.
The Challenge
Play-a-Round Golf knew that in order to grow their small business and keep up with a quickly evolving digital landscape, they needed to make some improvements to their digital marketing strategy. Their goal? They wanted to capture more leads and improve their search engine optimization for their indoor golf activities and golf lessons.
As a trusted leader in small business marketing solutions, Padula Media met with them to come up with a custom digital marketing plan to help them overcome their business challenges and score the new business they were looking for.
The Challenge
Play-a-Round Golf knew that in order to grow their small business and keep up with a quickly evolving digital landscape, they needed to make some improvements to their digital marketing strategy. Their goal? They wanted to capture more leads and improve their search engine optimization for their indoor golf activities and golf lessons.
As a trusted leader in small business marketing solutions, Padula Media met with them to come up with a custom digital marketing plan to help them overcome their business challenges and score the new business they were looking for.
The Solution
Our team of digital marketing strategists focused on increasing Play-a-Round Golf’s brand presence and search engine marketing to capture leads for people locally searching for their business. The combination of SEO strategies and higher-quality content marketing was implemented, and the needle started to move for Play-a-Round Golf.
Search Engine Optimization
Padula Media overhauled Play-a-Round Golf’s website, upgrading the SEO content to appeal to golfers in the local market. Through keyword research and on-page SEO marketing strategies, we focused on a web design that improved visibility on page optimization and search engine rankings as potential customers searched for golf services and activities.
Social Media Marketing
As a B2C business, improving social media marketing was a key part of the digital marketing strategies we helped Play-a-Round Golf implement.
Since their business innovates in the golf industry, we wanted a similar social media presence to align with their overall business strategy. With cohesive branding and consistent posting, our clients improved their online marketing presence and benefited from an elevated social media aesthetic.
High-Quality Video Content
With a business as visual as Play-a-Round Golf, incorporating video content into their marketing strategy was a no-brainer. Understanding the need for engaging, high-quality content, Padula Media shot and produced dynamic video content to anchor the company’s social media engagement plan.
This showcased the indoor golf experience and attracted online users, reinforcing the exciting atmosphere and services you can use at the Play-a-Round Golf experience.
The Results
Our digital marketing agency closely tracked the results of Play-a-Round Golf’s online marketing website optimization plan, which demonstrates the effectiveness that a tailored and strategic marketing campaign for small businesses can provide.
Play-a-Round Golf secured the top #1 position for primary keywords such as “golf lessons in Malvern, PA,” which increases their brand visibility and reaches the target audience we identified.
Incorporating high-quality video content in an organic social engagement plan kick-started an impressive surge in interaction — A staggering 90% increase in post engagement and a 166% uptick in new page followers.
When you work with top digital marketing agencies for small businesses like Padula Media, results like this can become a reality for your business. We take great pride in working closely with our clients to understand and create a custom plan that helps them reach their business goals.
In Conclusion
The results speak for themselves. Marketing agencies for small businesses like ours deeply care about their clients’ results, as evidenced through Busy Bee Cleaning’s increased website traffic, higher quality leads, and better search engine rankings.
Padula Media is committed to helping businesses of all sizes achieve their business goals and more by offering the best digital marketing agency solutions.
Create a winning digital marketing plan with Padula Media
In today’s online world, a digital marketing strategy for your small business is not just a nice-to-have – it is a requirement. And when you work with the right digital marketing agency, your website traffic can skyrocket.
Play-a-Round Golf’s success illustrates how Padula Media’s digital marketing agency services, like an SEO strategy, social media management and video production, can transform your small business.
If you are looking for a digital marketing agency that offers comprehensive services and custom pricing, reach out to us or call our team today. We would love to hear about your business goals and develop a strategy to help you reach them.
Digital Marketing Services We Offer
- Local SEO - Optimize your business for a local audience or small business.
- Social media marketing and social media advertising - We will manage your social media platforms to increase brand awareness, customer engagement, and reach.
- Advertising services - Improve your online paid advertising and retargeting to efficiently reach your target audience and potential customers.
- Creative services - Create engaging content for your social media and online marketing campaigns with our team.
- Website design and development - Let us recreate your website to improve engagement and interaction, helping you get more leads.
- Digital marketing plan - We will help you strategize a digital marketing plan to engage with your target audience and improve your business's overall performance and reach.
