playaroundgolf

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Growing Busy Bee Cleaning's Website and Lead Generation Through Social Media Marketing and Content Marketing

Growing Busy Bee Cleaning's Website and Lead Generation Through Social Media Marketing and Content Marketing

Padula Media is one of the top digital marketing agencies that specializes in improving businesses’ online presence, increasing website traffic, and generating more leads through specialized marketing strategies.

That’s why Busy Bee Cleaning, a top-rated cleaning company, reached out to Padula Media for help revamping their website and content strategy to capture new leads and grow their local business.

The Challenge

Play-a-Round Golf knew that in order to grow their small business and keep up with a quickly evolving digital landscape, they needed to make some improvements to their digital marketing strategy. Their goal? They wanted to capture more leads and improve their search engine optimization for their indoor golf activities and golf lessons.

As a trusted leader in small business marketing solutions, Padula Media met with them to come up with a custom digital marketing plan to help them overcome their business challenges and score the new business they were looking for.

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The Challenge

Play-a-Round Golf knew that in order to grow their small business and keep up with a quickly evolving digital landscape, they needed to make some improvements to their digital marketing strategy. Their goal? They wanted to capture more leads and improve their search engine optimization for their indoor golf activities and golf lessons.

As a trusted leader in small business marketing solutions, Padula Media met with them to come up with a custom digital marketing plan to help them overcome their business challenges and score the new business they were looking for.

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The Solution

Our team of digital marketing strategists focused on increasing Play-a-Round Golf’s brand presence and search engine marketing to capture leads for people locally searching for their business. The combination of SEO strategies and higher-quality content marketing was implemented, and the needle started to move for Play-a-Round Golf.

Search Engine Optimization

Padula Media overhauled Play-a-Round Golf’s website, upgrading the SEO content to appeal to golfers in the local market. Through keyword research and on-page SEO marketing strategies, we focused on a web design that improved visibility on page optimization and search engine rankings as potential customers searched for golf services and activities.

Social Media Marketing

As a B2C business, improving social media marketing was a key part of the digital marketing strategies we helped Play-a-Round Golf implement.

Since their business innovates in the golf industry, we wanted a similar social media presence to align with their overall business strategy. With cohesive branding and consistent posting, our clients improved their online marketing presence and benefited from an elevated social media aesthetic.

High-Quality Video Content

With a business as visual as Play-a-Round Golf, incorporating video content into their marketing strategy was a no-brainer. Understanding the need for engaging, high-quality content, Padula Media shot and produced dynamic video content to anchor the company’s social media engagement plan.

This showcased the indoor golf experience and attracted online users, reinforcing the exciting atmosphere and services you can use at the Play-a-Round Golf experience.

The Results

Our digital marketing agency closely tracked the results of Play-a-Round Golf’s online marketing website optimization plan, which demonstrates the effectiveness that a tailored and strategic marketing campaign for small businesses can provide.

Play-a-Round Golf secured the top #1 position for primary keywords such as “golf lessons in Malvern, PA,” which increases their brand visibility and reaches the target audience we identified.

Incorporating high-quality video content in an organic social engagement plan kick-started an impressive surge in interaction — A staggering 90% increase in post engagement and a 166% uptick in new page followers.

When you work with top digital marketing agencies for small businesses like Padula Media, results like this can become a reality for your business. We take great pride in working closely with our clients to understand and create a custom plan that helps them reach their business goals.

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In Conclusion

The results speak for themselves. Marketing agencies for small businesses like ours deeply care about their clients’ results, as evidenced through Busy Bee Cleaning’s increased website traffic, higher quality leads, and better search engine rankings.

Padula Media is committed to helping businesses of all sizes achieve their business goals and more by offering the best digital marketing agency solutions.

Create a winning digital marketing plan with Padula Media

In today’s online world, a digital marketing strategy for your small business is not just a nice-to-have – it is a requirement. And when you work with the right digital marketing agency, your website traffic can skyrocket.

Play-a-Round Golf’s success illustrates how Padula Media’s digital marketing agency services, like an SEO strategy, social media management and video production, can transform your small business.

If you are looking for a digital marketing agency that offers comprehensive services and custom pricing, reach out to us or call our team today. We would love to hear about your business goals and develop a strategy to help you reach them.

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Learn how to get results like this for your business.

Google Reviews

Ed McLoughlin
Ed McLoughlin
2024-01-13
Padula Media is an outstanding marketing company. Steve and Nicole are my primary contacts for my social media and SEO and I can't be more pleased with the lead gemeration. I highly recommed Padula Media. Ed M.
Crystal Clean Canz
Crystal Clean Canz
2024-01-12
Padula Media took over hosting our website this year and has done a great job of reviewing what was given to them and updating it appropriately. They are also great and communicating their knowledge of marketing, Social Media presence, SEO Optimization.
Wheelhouse
Wheelhouse
2024-01-12
Happy to be working with the team at Padula Media. They have helped take our web presence to a whole new level. A seamless experience from start to finish.
Jon S.
Jon S.
2024-01-12
Steve at Padula was a patient and creative guide through the process of revamping my company’s website. They did an amazing job. The Padula team is highly recommended!
Eric Suarez
Eric Suarez
2024-01-12
Could not be happier with the results of our partnership. Professional, yet comfortable. They walked us through the entire process...
Jason Feller
Jason Feller
2024-01-12
Thomas and his team always go above and beyond to ensure my needs are met. Not only do they respond quickly when I have requests, they are proactive in communicating when they see items that may concern our business.
John Evans
John Evans
2023-12-01
I have worked closely with Padula Media over the course of the past three months, and have seen nothing short of stellar results. I currently use their media creation, SEO, and social media management for my training studio in Wilmington, Delaware. The team at Padula Media is professional, and communicative. The traction my company has gained both physically and virtually in the community has grown exponentially due to Padula's SEO strategies. Thanks again to the team at Padula Media.
Anika Edrei (she/her)
Anika Edrei (she/her)
2023-10-23
Owen was a fantastic liason and videographer for a project we had-- he always communicated to us clear timelines and deadlines for his work and rushed aspects of the projects when we needed them. Highly recommend Padula Media for their professionalism and talent.
Jacob Peifer
Jacob Peifer
2023-10-16
Padula Media was extremely efficient and professional throughout my website building process, providing copious rounds of revisions and high quality deliverables on or ahead of schedule. I highly recommend Padula Media to any business or startup requiring a new website or sales page.

Ethan

WRITER

Ethan is an experienced Content and Copywriter. He graduated from Clemson Univeristy with a degree in Marketing and a minor in Psychology. After graduating he moved to Europe to teach Englsh in Hungary and Spain before returning home to get back to his marketing roots. When he isn’t working, Ethan loves to travel, play soccer, play guitar and spend time with friends and family.

Shannon McLaughlin

MARKETING COORDINATOR

Shannon graduated from Shippensburg University with a major in Communication/ Journalism and emphasis in Public Relations. Outside of work she enjoys running, Philly sports, and spending time with friends and family.

Kyle Toomey

PHOTOGRAPHER

Kyle is our Content Creator. Photography, Videography & Drone. “Creating Content is what I love to do and to be able to do it as a career makes it all the better.” Kyle recently got married and enjoys spending his time with his wife Traveling, watching Philadelphia sports and playing Baseball/Softball.

Owen Pesnell

VIDEOGRAPHER

Owen is passionate about helping clients communicate through video. From the conception of a project all the way through to final delivery, Owen’s focus is on creating video content that is true to your brand and resonates with your target audience. Outside of work, you’ll likely find him walking the Schuylkill River Trail.

Megan

CONTENT CREATOR

Megan is a content creator with a passion for telling stories through intentional design. She holds her bachelor’s degree in Communicative Arts, with emphasis on Public Relations, from Wisconsin Lutheran College. Throughout her career, Megan has worked with dozens of businesses to revamp their marketing materials and strengthen their social strategy. When she is not designing social media graphics and debating the use of the oxford comma, Megan is with her family and friends (and still probably drinking coffee).

Ethan

WRITER

Ethan is an experienced Content and Copywriter. He graduated from Clemson Univeristy with a degree in Marketing and a minor in Psychology. After graduating he moved to Europe to teach Englsh in Hungary and Spain before returning home to get back to his marketing roots. When he isn’t working, Ethan loves to travel, play soccer, play guitar and spend time with friends and family.

Lili

WRITER

Lili is an experienced SEO writer passionate about creating engaging content. When she’s not working, Lili enjoys spending time outdoors, reading books or bingeing shows, and caring for her two fur babies. An avid learner, she also works hard to stay up-to-date on the latest strategies and techniques associated with marketing and SEO.

Cameron

LEAD WRITER

Cameron is a writer and digital marketing expert dedicated to helping small businesses grow through valuable content and digital strategies. With years of experience, she has aided numerous businesses in expanding their reach and establishing themselves as industry leaders. A Virginia Tech graduate, Cameron has worked as a reporter for the Roanoke Times and spent seven years on Compass real estate’s marketing team, working with the nation’s top real estate agents to grow their business. She enjoys building lasting relationships with clients and using powerful content to help them achieve their goals.

Maribeth Woodford

MARKET DEVELOPMENT MANAGER

Maribeth Woodford is a seasoned professional with a rich background in business development, franchise sales, and marketing. Her entrepreneurial journey is highlighted by her successful stint as the owner of a yoga studio for eight years, demonstrating her deep understanding of market trends and customer engagement. This experience underlines her expertise in not only running a business but also in effectively marketing it to a target audience. Her skills in marketing have been instrumental in her ability to help businesses grow, showcasing her knack for creating strategies that resonate with diverse consumer bases. Maribeth’s authenticity shines through in her marketing approach, allowing her to connect with customers and clients on a genuine level. In her personal life, Maribeth is a dedicated mother to two college-aged children and enjoys the lively company of her GoldenDoodle, Munson. Her love for travel and yoga is a reflection of her dynamic personality and continuous quest for knowledge. Overall, Maribeth Woodford’s blend of professional acumen in business development, marketing, and franchise sales, combined with her passions, paints the picture of a well-rounded, driven, and compassionate individual.

Laura

PHOTOGRAPHER

A former biologist, Laura first picked up a camera to photograph the microscopic world of insects. She now enjoys all genres of photography including real estate, events, portraits, and her favorite: family documentary. When she’s not behind the lens Laura can be found with her husband and their five kids camping at the beach or off on some other (mis)adventure.

Maddy

BRANDING AND DESIGN

Maddy is a strategic storytelling expert with a diverse background in digital marketing, videography, and graphic design. She received her B.S. in Interactive Digital Media with minors in Graphic Arts and Film Studies from Immaculata University. Outside of building brands, Maddy is also a trained dancer and teacher, Ben & Jerry’s addict, and dog lover.

Nicole Kavetski

Senior Marketing Manager

Nicole received her B.S. in Criminal Justice with a minor in Psychology from West Chester University and has made her way into the Digital Marketing field as Padula Media’s Senior Marketing Manager. Outside of work, she likes to travel, cook, and attend concerts with her friends.

Sachin

FULL-STACK DEVELOPER

Sachin is a highly skilled full-stack developer. He completed his graduation in website development.

After completing his studies, He started his professional journey as a web developer and worked in an IT organization for three years.

Apart from his professional endeavours, He is also a fitness enthusiast and likes to spend his free time in the gym.

Kari Schneider

EXECUTIVE ASSISTANT & FINANCE

Kari is a longtime entrepreneur and networker. She has a 25+ year background in sales and marketing in the telecommunications industry, real estate, solar and business consulting. She loves balancing books and creating order out of chaos.

Steven Singer

DIRECTOR OF OPERATIONS

Steven, our Director of Operations, is focused on strategy, growth, and the future of Padula Media. He has a background in the real estate industry stemming from sales to operations and management. With Padula Media, Steven will be helping our sales, marketing, and operations teams to give our clients a 5-star experience in achieving their goals.

Thomas Padula

FOUNDER & CEO

Thomas is a creative marketer and leader with determination and enthusiasm for every project and every client. He remains passionate about growing businesses by creating personalized solutions to draw traffic and build an online presence. Thomas has been recognized as one of the most influential leaders in Chester County under the age of 40.
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